





"Poppy's coat was looking really dull and she'd been scratching a lot. Six weeks in and it's genuinely transformed. So much softer and the scratching has almost completely stopped. Really happy with these."
- Emma T
Verified Customer
783 Reviews
For dogs who shine from the inside out.
Supports Healthy Skin & Coat
Maintains Heart & Brain Health
Promotes Joint & Mobility Support
1000mg Softgels. 120 Per Tub
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"Poppy's coat was looking really dull and she'd been scratching a lot. Six weeks in and it's genuinely transformed. So much softer and the scratching has almost completely stopped. Really happy with these."
- Emma T
Verified Customer
Benefits
Healthier Skin & Coat
Supports a soft, shiny coat and helps maintain healthy skin from the inside out.
Heart Health
Omega-3 fatty acids EPA and DHA contribute to normal heart function and circulation.
Brain & Eye Development
DHA supports healthy brain and eye function, particularly important in older dogs.
Joint & Mobility Support
Omega-3s help maintain comfortable movement and support joint health.
Immune System Support
Vitamin E and essential fatty acids contribute to a healthy immune response.
Ingredients
Active Ingredients (per softgel):
Fish Oil 1000mg providing: Omega-3 ALA 155mg, EPA 81mg, DHA 53mg. Omega-6 LA 184mg. Omega-9 OA 170mg.
Vitamin E (d-alpha tocopherol acetate) 12mg.
Inactive ingredients Flaxseed Oil, Sunflower Seed Oil, Gelatin (capsule shell), Purified Water.
Crude protein <0.1%, Crude fat 93.7%, Crude ash <0.1%, Moisture 0.78%.
Directions & Dosage
Up to 10kg: 1 softgel every other day
10–20kg: 1 softgel daily
20–40kg: 2 softgels daily
40kg+: 1 softgel per 20kg body weight
Give whole or mix with food. For easier administration, pierce the softgel and mix with food. If giving more than one daily, split between morning and evening meals.
What to expect
Days 0–14 Some dogs take a little time to adjust. Keep going — the omega fatty acids are building up in their system.
Days 14–30 You start to notice a subtle shine developing in their coat. Skin looking a little calmer and healthier.
Days 30–60 A visibly softer, shinier coat. Skin irritation easing. More alert and energetic on walks.
Day 90+ A dog that looks and feels their best. And the longer they stay on it, the better it gets.
Forget Synthetic Supplements
Nourish Your Dog From The Inside Out
Protect Skin From the Inside
Fish Oil and Vitamin E work together to maintain a healthy skin barrier and support your dog's natural defences.
Support Joint Comfort
EPA and DHA contribute to comfortable movement, helping to maintain flexibility and ease of motion.
Visibly Healthier Coat
Omega-3 and Omega-6 fatty acids nourish the skin beneath the fur, promoting a softer, shinier coat over time.
Whole-Body Daily Support
Omega-3, 6, and 9 work across multiple systems including heart, brain, immune, and joints for daily all-round support.

Protect Skin From the Inside
Fish Oil and Vitamin E work together to maintain a healthy skin barrier and support your dog's natural defences.
Visibly Healthier Coat
Omega-3 and Omega-6 fatty acids nourish the skin beneath the fur, promoting a softer, shinier coat over time.
Support Joint Comfort
EPA and DHA contribute to comfortable movement, helping to maintain flexibility and ease of motion.
Whole-Body Daily Support
Omega-3, 6, and 9 work across multiple systems including heart, brain, immune, and joints for daily all-round support.
90 Days To A Healthier Dog
Days 14-30:
You notice a subtle shine developing in their coat. Skin looking a little calmer and healthier.
Day 90+:
A dog that looks and feels their best. And the longer they stay on it, the better it gets.
Days 0-14:
Some dogs take a little time to adjust. Keep going — the fatty acids are building up in their system.
Days 30-60:
A visibly softer, shinier coat. Skin irritation easing. More alert and energetic on walks.

A Human Grade, Research-Backed Blend Proven to
Support Skin, Mobility & Brain
Fish Oil (1000mg)
Shiny, soft coat
Supports joints
Healthy heart
Flaxseed Oil
Nourishes skin
Eases stiffness
Reduces dryness
Sunflower Seed Oil
Strengthens coat
Soothes skin
Moisture retention
Vitamin E (15mg)
Protects cells
Boosts immunity
Antioxidant support
Fish Oil (1000mg)
Shiny, soft coat
Healthy heart
Supports joints
Flaxseed Oil
Nourishes skin
Reduces dryness
Eases stiffness
Sunflower Seed Oil
Strengthens coat
Soothes skin
Moisture retention
Vitamin E (12mg)
Protects cells
Boosts immunity
Antioxidant support
Why Our Formula Outperforms The Rest
Pure, simple ingredients. Nothing your dog doesn't need.
4 natural ingredients
Vet collaborated
1000mg per softgel
No unhealthy fillers
Made in the UK
Typical Omegas
Synthetic ingredients
No vet involvement
Under-dosed formulas
Full of fillers and additives
Made in large factories abroad
Got Questions?
We’ve Got Answers.
How long does it take to see results?
Coat and skin changes are usually visible within 4–6 weeks of daily use. Joint and internal benefits build over a similar timeframe. Consistency is key.
Are the ingredients natural and safe?
Yes. Just four natural ingredients — fish oil, flaxseed oil, sunflower seed oil, and vitamin E. No artificial additives, fillers, or grains. Vet collaborated by Dr. Kishan Vara.
Is it suitable for all breeds and sizes?
Yes. Use the dosage guide to find the right amount for your dog's weight, from small breeds up to large dogs over 40kg.
What do I do if my dog won't eat it?
Pierce the softgel and mix the oil directly into their food. Most dogs take to it easily — it has a natural fish flavour they tend to enjoy.
Does it contain any allergens?
Contains fish and gelatin. Free from chicken, grains, and artificial additives. Check the full ingredient list if your dog has specific sensitivities.
How long does one bottle last?
It depends on your dog's size. Dogs under 10kg get up to 8 months per tub. Dogs over 40kg get around 30 days. Check the dosage guide for your dog's supply.
51% of profits go to animal welfare